October 18, 2008

MTV Music Videos ... What You'll See

If you have never seen music videos on MTV, here are some things you should know. 

  • 75% of concept music videos (those that told a story) involve sexual imagery and more than half involve violence - usually against women (Pediatrics, 2001)
  • Nearly 1/4 of all MTV videos portray overt violence, depict weapons with attractive role models being aggressors (DuRant, 1997)
  • 1/4 of all MTV videos contain alcohol or tobacco use (DeRant, 1997)
  • A longitudinal study found a positive correlation between TV and music video viewing and alcohol consumption among teens (Robinson, 1998) 

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